{"id":17486,"date":"2025-03-25T13:42:14","date_gmt":"2025-03-25T12:42:14","guid":{"rendered":"https:\/\/hivecreatives.se\/tjanster\/technical-seo\/"},"modified":"2025-05-27T12:34:36","modified_gmt":"2025-05-27T10:34:36","slug":"technical-seo","status":"publish","type":"services","link":"https:\/\/hivecreatives.se\/en\/services\/technical-seo\/","title":{"rendered":"Technical SEO"},"content":{"rendered":"<style>.elementor-14953 .elementor-element.elementor-element-9dc7cd0{--display:flex;--min-height:500px;--flex-direction:column;--container-widget-width:100%;--container-widget-height:initial;--container-widget-flex-grow:0;--container-widget-align-self:initial;--flex-wrap-mobile:wrap;--justify-content:center;--padding-top:200px;--padding-bottom:50px;--padding-left:0px;--padding-right:0px;}.elementor-14953 .elementor-element.elementor-element-9dc7cd0:not(.elementor-motion-effects-element-type-background), .elementor-14953 .elementor-element.elementor-element-9dc7cd0 > 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'outfit';\n\tfont-style: normal;\n\tfont-weight: 300;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-Light.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'outfit';\n\tfont-style: normal;\n\tfont-weight: 400;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-Regular.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'outfit';\n\tfont-style: normal;\n\tfont-weight: 500;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-Medium.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'outfit';\n\tfont-style: normal;\n\tfont-weight: 600;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-SemiBold.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'outfit';\n\tfont-style: normal;\n\tfont-weight: 700;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-Bold.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'outfit';\n\tfont-style: normal;\n\tfont-weight: 800;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-ExtraBold.ttf') format('truetype');\n}\n@font-face {\n\tfont-family: 'outfit';\n\tfont-style: normal;\n\tfont-weight: 900;\n\tfont-display: auto;\n\tsrc: url('https:\/\/hivecreatives.se\/wp-content\/uploads\/2025\/03\/Outfit-Black.ttf') format('truetype');\n}\n\/* End Custom Fonts CSS *\/<\/style>\n<p><!-- start Creative Button --><\/p>\n<style>\/* widget: Creative Button *\/\n\/* Button Filter SVG *\/\n#uc_creative_button_elementor_4d53eb8 svg {\n      width: 0;\n      height: 0;\n      position: absolute;\n      display: none;\n    }\n    \/* Main Button Styling *\/\n#uc_creative_button_elementor_4d53eb8 {\n      position: relative;\n        display: inline-block;\n    overflow: visible;\n      align-items: center;\n   padding: 10px 0px;\n      justify-content: center;\n      margin-right: 40px;\n      background-color: #FFCA42;\n      color: #000; \/* Primary color *\/\n      text-decoration: none;\n      border: none;\n      filter: url(#buttonFilter);\n      cursor: pointer;\n      border-radius:500px;\n    }\n#uc_creative_button_elementor_4d53eb8 .primary-link {\ncolor:#000;\n   font-family: inherit;\n  font-size: inherit;\n  font-weight: inherit;\n  font-style: inherit;\n  line-height: inherit;\n  letter-spacing: inherit;\n    text-decoration: none;\n    padding: 10px 20px;\n}\n    \/* Arrow Icon Styling *\/\n#uc_creative_button_elementor_4d53eb8 .icon-span {\n      position: absolute;\n      top: 50%;\n      left: 100%;\n      transform: translateY(-50%);\n      background-color: #FFCA42;\n      width: fit-content;\n  \tpadding:10px;\n      height: 100%;\n      display: grid;\n      place-content: center;\n      border-radius: 50%;\n      transition: all 0.3s ease-in-out;\n    }\n#uc_creative_button_elementor_4d53eb8:hover .icon-span {\n      left: calc(100% + 10px);\n      transform: translateY(-50%) rotate(-45deg);\n    }\n#uc_creative_button_elementor_4d53eb8 .arrow-icon {\n      border: solid black;\n      border-width: 0 2px 2px 0;\n      display: inline-block;\n      padding: 5px;\n      transform: rotate(-45deg);\n      -webkit-transform: rotate(-45deg);\n    }\n    @media (min-width: 768px) {\n#uc_creative_button_elementor_4d53eb8 .primary-link {\n        padding: 15px 30px;\n      }\n      #uc_creative_button_elementor_4d53eb8 {\n        padding: 15px 0px;\n      }\n      #uc_creative_button_elementor_4d53eb8 .icon-span {\n  \tpadding:15px;\n    }        \n    }\n<\/style>\n<p>  <svg color-interpolation-filters=\"sRGB\">\n    <defs>\n      <filter id=\"buttonFilter\">\n        <feGaussianBlur in=\"SourceGraphic\" stdDeviation=\"7\" result=\"blur\"><\/feGaussianBlur>\n        <feColorMatrix\n          in=\"blur\"\n          mode=\"matrix\"\n          values=\"1 0 0 0 0  0 1 0 0 0  0 0 1 0 0  0 0 0 19 -9\"\n          result=\"buttonFilter\"\n        ><\/feColorMatrix>\n        <feComposite in=\"SourceGraphic\" in2=\"buttonFilter\" operator=\"atop\"><\/feComposite>\n        <feBlend in=\"SourceGraphic\" in2=\"buttonFilter\"><\/feBlend>\n      <\/filter>\n    <\/defs>\n  <\/svg><br \/>\n  <!-- Button --><br \/>\n  <a href=\"\" ><br \/>\n  <\/a><br \/>\n<!-- end Creative Button -->\t\t\t\t<\/p>\n<h2>What is technical SEO?<\/h2>\n<p>Technical SEO is the foundation on which all other SEO work rests. It\u2019s about ensuring that your website is technically optimized so that search engines like Google can crawl, index, and understand your content correctly. If the technical structure is lacking, it doesn\u2019t matter how good your texts or links are \u2013 you risk losing both visibility and traffic.<\/p>\n<p>A technical SEO optimization involves reviewing and improving important elements such as loading time, mobile friendliness, internal links, page structure, sitemaps, redirect logic, HTTP status codes, security (HTTPS), canonical tags, and much more. We identify hidden errors, bottlenecks, and overlooked details that can have a big impact on your rankings \u2013 without you even noticing.<\/p>\n<p>For companies that want to build a long-term and competitive presence in organic search, technical SEO is not an option. It\u2019s a prerequisite. And when the technical foundation is in place \u2013 then the rest of your SEO work can really start to deliver.<\/p>\n<h3>Why is technical SEO important?<\/h3>\n<p>Technical SEO is crucial to your website\u2019s ability to perform in search results at all. Without a solid technical foundation, you risk search engines not being able to read, understand, or display your content \u2013 \u200b\u200bno matter how good it is.<\/p>\n<p>Shortcomings like slow loading times, broken links, incorrect redirects, or poor mobile usability not only affect how Google perceives your website, but also how users interact with it. The result? Lower rankings, reduced visibility, and lost traffic.<\/p>\n<h4>Examples of common technical SEO problems we often find:<\/h4>\n<ul>\n<li>\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t\t\t\t\tPages that are not indexed correctly\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t\t\t\t\tError in sitemap or robots.txt\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t\t\t\t\tDouble-indexed pages without canonical\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t\t\t\t\tLow Core Web Vitals score\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t\t\t\t\tMissing ALT tags or errors in structured data\n\t\t\t\t\t\t\t\t\t<\/li>\n<\/ul>\n<p>Investing in technical SEO is therefore not just about \u201cgetting the code right\u201d \u2013 it is a concrete way to improve your presence, strengthen the user experience and create better conditions for converting visitors into customers.<\/p>\n<h2>Ready to take the next step?<\/h2>\n<p>We listen, analyze and shape a path forward that reflects your goals. Get in touch \u2013 and we\u2019ll start where you are. Contact us<\/p>\n<p><!-- start Creative Button --><\/p>\n<style>\/* widget: Creative Button *\/\n\/* Button Filter SVG *\/\n#uc_creative_button_elementor_9bdabcb svg {\n      width: 0;\n      height: 0;\n      position: absolute;\n      display: none;\n    }\n    \/* Main Button Styling *\/\n#uc_creative_button_elementor_9bdabcb {\n      position: relative;\n        display: inline-block;\n    overflow: visible;\n      align-items: center;\n   padding: 10px 0px;\n      justify-content: center;\n      margin-right: 40px;\n      background-color: #FFFFFF;\n      color: #222222; \/* Primary color *\/\n      text-decoration: none;\n      border: none;\n      filter: url(#buttonFilter);\n      cursor: pointer;\n      border-radius:500px;\n    }\n#uc_creative_button_elementor_9bdabcb .primary-link {\ncolor:#222222;\n   font-family: inherit;\n  font-size: inherit;\n  font-weight: inherit;\n  font-style: inherit;\n  line-height: inherit;\n  letter-spacing: inherit;\n    text-decoration: none;\n    padding: 10px 20px;\n}\n    \/* Arrow Icon Styling *\/\n#uc_creative_button_elementor_9bdabcb .icon-span {\n      position: absolute;\n      top: 50%;\n      left: 100%;\n      transform: translateY(-50%);\n      background-color: #FFFFFF;\n      width: fit-content;\n  \tpadding:10px;\n      height: 100%;\n      display: grid;\n      place-content: center;\n      border-radius: 50%;\n      transition: all 0.3s ease-in-out;\n    }\n#uc_creative_button_elementor_9bdabcb:hover .icon-span {\n      left: calc(100% + 10px);\n      transform: translateY(-50%) rotate(-45deg);\n    }\n#uc_creative_button_elementor_9bdabcb .arrow-icon {\n      border: solid black;\n      border-width: 0 2px 2px 0;\n      display: inline-block;\n      padding: 5px;\n      transform: rotate(-45deg);\n      -webkit-transform: rotate(-45deg);\n    }\n    @media (min-width: 768px) {\n#uc_creative_button_elementor_9bdabcb .primary-link {\n        padding: 15px 30px;\n      }\n      #uc_creative_button_elementor_9bdabcb {\n        padding: 15px 0px;\n      }\n      #uc_creative_button_elementor_9bdabcb .icon-span {\n  \tpadding:15px;\n    }        \n    }\n<\/style>\n<p>  <svg color-interpolation-filters=\"sRGB\">\n    <defs>\n      <filter id=\"buttonFilter\">\n        <feGaussianBlur in=\"SourceGraphic\" stdDeviation=\"7\" result=\"blur\"><\/feGaussianBlur>\n        <feColorMatrix\n          in=\"blur\"\n          mode=\"matrix\"\n          values=\"1 0 0 0 0  0 1 0 0 0  0 0 1 0 0  0 0 0 19 -9\"\n          result=\"buttonFilter\"\n        ><\/feColorMatrix>\n        <feComposite in=\"SourceGraphic\" in2=\"buttonFilter\" operator=\"atop\"><\/feComposite>\n        <feBlend in=\"SourceGraphic\" in2=\"buttonFilter\"><\/feBlend>\n      <\/filter>\n    <\/defs>\n  <\/svg><br \/>\n  <!-- Button --><br \/>\n  <a href=\"\" ><br \/>\n    Contact us<br \/>\n  <\/a><br \/>\n<!-- end Creative Button --><br \/>\n\t\t\t\t\tOur Process\t\t\t\t<\/p>\n<h2>Our process for technical SEO<\/h2>\n<p>Optimizing a website technically requires both careful analysis and smart prioritization. We work in a structured three-step process to ensure that your site not only meets Google\u2019s requirements \u2013 but also performs better over time.<\/p>\n<h3>\n\t\t\t\t\t\t\tTechnical transparency<br \/>\n\t\t\t\t\t<\/h3>\n<p>\n\t\t\t\t\t\tWe start with a comprehensive SEO audit where we map out all the technical aspects that can affect your visibility. This includes loading times, mobile friendliness, indexing, crawl errors, internal links, status codes, structured data and much more.\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t01\t\t\t\t<\/p>\n<h3>\n\t\t\t\t\t\t\tReport &#038; action plan<br \/>\n\t\t\t\t\t<\/h3>\n<p>\n\t\t\t\t\t\tOnce the analysis is complete, you\u2019ll receive a clear report with our insights \u2013 and most importantly: a prioritized list of recommended actions. We focus on what actually makes a difference to rankings, performance, and user experience.\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t02\t\t\t\t<\/p>\n<h3>\n\t\t\t\t\t\t\tOptimization &#038; follow-up<br \/>\n\t\t\t\t\t<\/h3>\n<p>\n\t\t\t\t\t\tWe help you implement the measures, either directly in collaboration with your development team or internally with us. We then follow up with measurable results, ensuring that you have a technical foundation that holds up \u2013 even when the algorithms change.\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t03<br \/>\n\t\t\t\t\tOur Services\t\t\t\t<\/p>\n<h2>More SEO services<\/h2>\n<p>As an SEO agency, we offer a full range of SEO services \u2013 from technical fundamentals to strategic content. All to give you the best possible visibility in search results.<\/p>\n<h3>SEO Audit<\/h3>\n<p>Analysis of the site&#8217;s SEO status with suggested actions.<\/p>\n<p><!-- start Creative Button --><\/p>\n<style>\/* widget: Creative Button *\/\n\/* Button Filter SVG *\/\n#uc_creative_button_elementor_8b2bb65 svg {\n      width: 0;\n      height: 0;\n      position: absolute;\n      display: none;\n    }\n    \/* Main Button Styling *\/\n#uc_creative_button_elementor_8b2bb65 {\n      position: relative;\n        display: inline-block;\n    overflow: visible;\n      align-items: center;\n   padding: 10px 0px;\n      justify-content: center;\n      margin-right: 40px;\n      background-color: #FFCA42;\n      color: #222222; \/* Primary color *\/\n      text-decoration: none;\n      border: none;\n      filter: url(#buttonFilter);\n      cursor: pointer;\n      border-radius:500px;\n    }\n#uc_creative_button_elementor_8b2bb65 .primary-link {\ncolor:#222222;\n   font-family: inherit;\n  font-size: inherit;\n  font-weight: inherit;\n  font-style: inherit;\n  line-height: inherit;\n  letter-spacing: inherit;\n    text-decoration: none;\n    padding: 10px 20px;\n}\n    \/* Arrow Icon Styling *\/\n#uc_creative_button_elementor_8b2bb65 .icon-span {\n      position: absolute;\n      top: 50%;\n      left: 100%;\n      transform: translateY(-50%);\n      background-color: #FFCA42;\n      width: fit-content;\n  \tpadding:10px;\n      height: 100%;\n      display: grid;\n      place-content: center;\n      border-radius: 50%;\n      transition: all 0.3s ease-in-out;\n    }\n#uc_creative_button_elementor_8b2bb65:hover .icon-span {\n      left: calc(100% + 10px);\n      transform: translateY(-50%) rotate(-45deg);\n    }\n#uc_creative_button_elementor_8b2bb65 .arrow-icon {\n      border: solid black;\n      border-width: 0 2px 2px 0;\n      display: inline-block;\n      padding: 5px;\n      transform: rotate(-45deg);\n      -webkit-transform: rotate(-45deg);\n    }\n    @media (min-width: 768px) {\n#uc_creative_button_elementor_8b2bb65 .primary-link {\n        padding: 15px 30px;\n      }\n      #uc_creative_button_elementor_8b2bb65 {\n        padding: 15px 0px;\n      }\n      #uc_creative_button_elementor_8b2bb65 .icon-span {\n  \tpadding:15px;\n    }        \n    }\n<\/style>\n<p>  <svg color-interpolation-filters=\"sRGB\">\n    <defs>\n      <filter id=\"buttonFilter\">\n        <feGaussianBlur in=\"SourceGraphic\" stdDeviation=\"7\" result=\"blur\"><\/feGaussianBlur>\n        <feColorMatrix\n          in=\"blur\"\n          mode=\"matrix\"\n          values=\"1 0 0 0 0  0 1 0 0 0  0 0 1 0 0  0 0 0 19 -9\"\n          result=\"buttonFilter\"\n        ><\/feColorMatrix>\n        <feComposite in=\"SourceGraphic\" in2=\"buttonFilter\" operator=\"atop\"><\/feComposite>\n        <feBlend in=\"SourceGraphic\" in2=\"buttonFilter\"><\/feBlend>\n      <\/filter>\n    <\/defs>\n  <\/svg><br \/>\n  <!-- Button --><br \/>\n  <a href=\"\" ><br \/>\n    Read more<br \/>\n  <\/a><br \/>\n<!-- end Creative Button -->\t\t\t\t<\/p>\n<h3>SEO Migration<\/h3>\n<p>Preserve SEO value when changing platform or domain.<\/p>\n<p><!-- start Creative Button --><\/p>\n<style>\/* widget: Creative Button *\/\n\/* Button Filter SVG *\/\n#uc_creative_button_elementor_1b02efb svg {\n      width: 0;\n      height: 0;\n      position: absolute;\n      display: none;\n    }\n    \/* Main Button Styling *\/\n#uc_creative_button_elementor_1b02efb {\n      position: relative;\n        display: inline-block;\n    overflow: visible;\n      align-items: center;\n   padding: 10px 0px;\n      justify-content: center;\n      margin-right: 40px;\n      background-color: #222222;\n      color: #FFFFFF; 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