{"id":87789,"date":"2026-07-20T18:02:16","date_gmt":"2026-07-20T16:02:16","guid":{"rendered":"https:\/\/hivecreatives.se\/tjanster\/google-shopping-2\/"},"modified":"2026-07-20T18:18:37","modified_gmt":"2026-07-20T16:18:37","slug":"google-shopping","status":"publish","type":"services","link":"https:\/\/hivecreatives.se\/en\/services\/google-shopping\/","title":{"rendered":"Google Shopping"},"content":{"rendered":"<h3 class=\"wp-block-heading\">Merchant Center setup &#038; feed optimization<\/h3><p class=\"wp-block-paragraph\">We set up Google Merchant Center from scratch or clean up an existing setup: optimized product titles (brand, model, gender, color, size, material), enriched attributes (GTIN, MPN, product_type, google_product_category), high-quality images, and accurate prices. We automate feeds via Shopify, WooCommerce, Channable, DataFeedWatch, or custom feeds.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/hivecreatives.se\/wp-content\/uploads\/2026\/07\/ads-Bc4nb2WI.jpg\" alt=\"Merchant Center setup and feed optimization - google shopping\"\/><\/figure><h3 class=\"wp-block-heading\">Smart campaign structure &#8211; Standard Shopping &#038; PMax<\/h3><p class=\"wp-block-paragraph\">We segment campaigns by margin, price range, performance, and inventory status &#8211; not everything in a single PMax campaign. Custom labels (0-4) are used for margin, season, bestseller status, and priority. We balance Standard Shopping for insights and control with Performance Max for scaling across YouTube, Discover, Gmail, and Display.<\/p><h3 class=\"wp-block-heading\">Merchant Center health &#038; policy monitoring<\/h3><p class=\"wp-block-paragraph\">We proactively monitor disapprovals, policy violations, feed errors, price discrepancies, and GTIN issues. Automatic alerts via the Merchant Center API and custom scripts ensure you don&#8217;t lose products during high season. We also manage Comparison Shopping Services (CSS) for lower CPC in the EU.<\/p><h3 class=\"wp-block-heading\">Schema.org\/Product &#038; technical SEO<\/h3><p class=\"wp-block-paragraph\">We implement structured data (schema.org\/Product, Offer, AggregateRating, Review) that precisely matches the feed &#8211; boosting both Shopping campaigns and organic visibility in the Google Shopping tab and AI Overviews.<\/p><h3 class=\"wp-block-heading\">ROAS-focused optimization &#038; value-based bidding<\/h3><p class=\"wp-block-paragraph\">We run Target ROAS and Maximize Conversion Value with margin data via custom labels or conversion value rules &#8211; so that Google&#8217;s AI optimizes for profit, not revenue. Offline conversions and CRM imports drive return-adjusted ROAS.<\/p><h3 class=\"wp-block-heading\">Get started with google shopping.<\/h3><p class=\"wp-block-paragraph\">We run a free analysis, present a plan and send you a proposal &#8211; all within a week.<\/p>","protected":false},"excerpt":{"rendered":"<p>Google Shopping. Merchant Center management, feed optimization, and Shopping campaigns for e-commerce that scales with high ROAS.<\/p>\n","protected":false},"parent":0,"menu_order":0,"template":"","service-category":[],"class_list":["post-87789","services","type-services","status-publish"],"acf":[],"_links":{"self":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/services\/87789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/services"}],"about":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/types\/services"}],"version-history":[{"count":0,"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/services\/87789\/revisions"}],"wp:attachment":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/media?parent=87789"}],"wp:term":[{"taxonomy":"service-category","embeddable":true,"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/service-category?post=87789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}