{"id":87798,"date":"2026-07-20T18:02:21","date_gmt":"2026-07-20T16:02:21","guid":{"rendered":"https:\/\/hivecreatives.se\/tjanster\/b2b-seo-2\/"},"modified":"2026-07-20T18:02:21","modified_gmt":"2026-07-20T16:02:21","slug":"seo-for-b2b","status":"publish","type":"services","link":"https:\/\/hivecreatives.se\/en\/services\/seo-for-b2b\/","title":{"rendered":"SEO for B2B"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">ICP, Buying Committee &amp; Search Journey per Role<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We map search behavior per role within the buying committee (end-user, IT, security, management, procurement, finance) &#8211; because CTOs and CEOs search for different keywords, consume different content, and convert differently. Personas, keywords, and content are mapped to each role.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/hivecreatives.se\/wp-content\/uploads\/2026\/07\/seo-D_tibpkx.jpg\" alt=\"ICP, Buying Committee &amp; Search Journey per Role - seo for b2b\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Funnel-Optimized Content (TOFU\/MOFU\/BOFU)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">TOFU: educational pillar pages, comparison guides, industry reports. MOFU: customer case studies, ROI calculators, webinars. BOFU: product pages, integrations, pricing pages, reviews, demo pages &#8211; guiding leads from problem awareness to proposal requests.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">ABM Support &amp; Retargeting<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">SEO that generates visits from target accounts (matched via reverse-IP services like Albacross, Leadfeeder, or LinkedIn Insight Tag) &#8211; which are then retargeted in LinkedIn Ads, Google Ads, and Meta to accelerate deals.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Lead Scoring &amp; CRM Integration<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We connect SEO to HubSpot, Salesforce, Pipedrive, or Microsoft Dynamics with a robust UTM strategy, attribution, and lead scoring &#8211; ensuring every organic session and form fill can be tracked to MQL, SQL, opportunity, and closed-won.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">MQL\/SQL &amp; Pipeline Reporting<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We report on MQL, SQL, pipeline value, CAC, and payback period per topic cluster and landing page &#8211; within Looker Studio, connected to your CRM. Pipeline attribution (first-touch, last-touch, linear, time-decay) is transparently documented.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Get started with seo for b2b.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We run a free analysis, present a plan and send you a proposal &#8211; all within a week.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B2B SEO: Driving MQL, SQL, and pipeline through funnel-optimized content, ABM support, and technical SEO for complex sales cycles.<\/p>\n","protected":false},"parent":0,"menu_order":0,"template":"","service-category":[],"class_list":["post-87798","services","type-services","status-publish"],"acf":[],"_links":{"self":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/services\/87798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/services"}],"about":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/types\/services"}],"version-history":[{"count":0,"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/services\/87798\/revisions"}],"wp:attachment":[{"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/media?parent=87798"}],"wp:term":[{"taxonomy":"service-category","embeddable":true,"href":"https:\/\/hivecreatives.se\/en\/wp-json\/wp\/v2\/service-category?post=87798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}