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Brand platform
Brand platform that provides direction, clarity and impact
We help companies build a brand platform that anchors your purpose, your language and your promise – so you communicate consistently, position yourself clearly and grow sustainably.
Some of our customers
The foundation for a cohesive brand
A strong brand platform is more than a collection of words – it is a strategic framework that guides how you communicate, position yourself and build relationships with both customers and employees.
It acts as a hub that connects business, culture, communication and customer experience. This is where you clarify your purpose, your values and what you want to be known for – so that the entire organization can work towards the same goal, with the same voice.
For companies in change, growth or repositioning, the brand platform is a crucial tool. It creates internal consensus, provides direction in decision-making and ensures that every touchpoint with the brand conveys a clear and consistent feeling.
In short – a good brand platform makes your branding work focused, long-term and meaningful.
What is included in a brand platform?
Our method is structured but flexible – we adapt the process to your situation, but the base is based on the following building blocks:
Vision
Your vision of the future – what inspires and sets the direction.
Mission
Why you exist and what value you create – internally and externally.
Core values
Your culture, your principles and what should permeate everything you do.
Target group definition
Who you want to reach, what they care about – and how you make yourself relevant.
Positioning
Needs change over time – that’s why your website shouldn’t be a ready-made solution, but a solid foundation to build on. We develop with scalability in mind, so you can easily grow, add new features and further develop without having to start from scratch. This saves time, cost and frustration later on.
Brand promise
How you differentiate yourself in the market – and what you stand for.
Brand personality
Tonality, feeling and expression – your way of being and speaking.
Ready to take the next step?
We listen, analyze and shape a path forward that reflects your goals. Get in touch – and we’ll start where you are.
Our Process
How we build your brand platform
Our process is designed to take your brand from insight to action. Through a combination of analysis, workshops and creative craftsmanship, we formulate a platform that is anchored in the business – and can be used in practice. We are with you every step of the way, from initial insight to continued development.
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Our services
More Services
We offer a range of services tailored for companies that want to grow with a stronger brand and a clear direction in digital channels:
Branding
We shape brands that are felt, seen and last over time.
Digital strategy
A roadmap that connects business goals to digital presence.
Communication platform
Consistent tonality, message and visual guidelines.
Web development
We build fast, secure and SEO friendly websites.
Digital marketing
Drive traffic and conversions with the right channels and strategy.
Case Studies
Projects we are proud of
A selection of projects where ideas have become reality – and the results speak for themselves.
Together with us at Hive Creatives, a new website was created for Stiligt Design. The project included planning, SEO, Web development and Web design.
Together with us at Hive Creatives, a new website was created for aVizion. The project included planning, SEO, Web development and Web design.
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Vad våra kunder säger
Frequently asked questions
What is a brand platform?
A brand platform is a strategic framework that describes who you are as a brand, what you stand for, and how you will communicate it – internally and externally. It is used to create consensus, direction, and consistency in everything from marketing to internal culture.
What does a brand platform include?
A brand platform typically consists of building blocks such as:
- Vision
- Mission
- Core Values
- Target Audience
- Positioning
- Brand Promise
- Brand Personality
Together, they form a clear foundation for how you differentiate yourself, build trust, and create long-term business value.
Why is a brand platform needed?
A brand platform is needed to create clarity and consistency in your communications, regardless of channel or target audience. It helps management, employees and external partners speak the same language, make better decisions and build a brand that lasts over time – both strategically and emotionally.
How do I use a branding platform?
The platform serves as a guide for all brand-related communications – from campaigns and copy to internal culture and customer service. It is used as a foundation in:
- Marketing & Advertising
- Social Media & Tonality
- Web Design & Content
- Recruitment & Employer Branding
- Product & Service Development
- Internal Communications & Onboarding
By using it consistently, you ensure that your brand is perceived as clear, relevant and credible at every touchpoint.