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Service

Keyword Research

Keyword analysis prioritized by buying intent, competition, and business value - not just volume. Topic clusters & pillar page mapping.

How we help you

More growth. Less friction. Real results with keyword analysis.

We conduct an in-depth keyword analysis based on purchase intent (informational, navigational, commercial, transactional), SERP analysis, competition (Keyword Difficulty), and business value. This ensures you focus on keywords that truly drive revenue and pipeline, not just traffic. Keywords are grouped into topic clusters and pillar pages, mapped to funnel stages, and translated into a concrete content calendar with briefs.

Intent & Funnel Stage (TOFU/MOFU/BOFU)

We categorize keywords by intent (informational, comparative, commercial, transactional) and funnel stage (TOFU/MOFU/BOFU) through SERP analysis of the top 10 results – not just via Ahrefs’ intent tag, which is often inaccurate.

Intent & Funnel Stage (TOFU/MOFU/BOFU) - keyword analysis

SERP Analysis, Difficulty & Realistic Potential

We analyze SERP features (AI Overviews, Featured Snippets, People Also Ask, Image Pack, Video, Local Pack), Keyword Difficulty, and realistic potential based on your Domain Rating and content strength – so you know what you can achieve within 6 and 12 months.

Topic Clusters & Pillar Pages

Keywords are grouped into pillars (broad commercial keywords) and clusters (longtail and informational) that build topic authority, E-E-A-T, and internal linking over time – not just individual landing pages.

Business Value per Keyword

We calculate the estimated business value per keyword (volume x CTR x conversion rate x AOV/LTV) – not just Monthly Search Volume. This means 100 searches with purchase intent are prioritized higher than 10,000 searches without.

Briefs & Editorial Calendar

Topic clusters are translated into detailed content briefs (keywords, intent, SERP features, word count, sources, internal linking, schema) and a monthly editorial calendar ready for execution.

Get started with keyword analysis.

We run a free analysis, present a plan and send you a proposal – all within a week.

Get started with Keyword Research.

We run a free analysis, present a plan and send you a proposal – all within a week.

Book a free analysis
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Next step

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Pricing

What does Keyword Research cost ?

It depends on you, your situation and your goals. Here's how we put together a tailored proposal:

1

Step 1

We have a meeting where we walk through everything.

2

Step 2

First we analyze your challenges and goals.

3

Step 3

We map out where you are today and what it takes to get there.

4

Step 4

You get a free, tailored proposal from us.

Common questions about Keyword Research

FAQ about Keyword Research.

Here we answer the most common questions about Keyword Research - what it is, what it costs and how Hive Creatives helps you grow.

Want to get started with Keyword Research?

Let's talk Keyword Research.

Book a free 30-minute consultation. We go through your goals, current state and how Keyword Research can drive your business forward – no sales pitch.

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